About us
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Controvia Software — we build the tools that run businesses
Controvia Software was founded in 2018 in Damascus and builds software products that business owners rely on every day. We are a team of software engineers and technical experts; we design, develop and support what we build ourselves — not through an intermediary.
What is Loadixa?
Loadixa is our platform for creating digital stores. It was born from field experience with store owners: we realised that anyone who wants to sell cards, subscriptions and game codes needs a professional, ready store — with their own domain and identity — not to build one from scratch. So we built the platform that provides that within days.
How do we work?
We believe technology serves the business owner, not the other way round. We hand you a complete store under your name, a clear Arabic admin panel, and automatic fulfilment that works while you sleep — then we stay with you, with round-the-clock support from the team that built the platform.
Our commitment
Every store we build is isolated with its data, protected by the latest standards, and keeps evolving — because your store's success is what keeps us building.
Any questions?
Reach us through one of the channels below; we answer the same day.
